High Expectations

NYSERDA

One trick ponies are a thing of the past.

Don’t ever settle for less.

We live in a world of advanced technology. We expect our products to do more for us—our phones are our computers, cameras and music players all in one device. Our watches send messages, even our doorbells make phone calls.

We need to ask ourselves—in the face of all this advancing, smarter technology, why are we still accepting heating systems which only heat. And cooling systems which only cool?

NYSERDA wants customers to know, they should expect more from their household heating and cooling technology. The Cold climate heat pump heats your home in the winter and cools your home in the summer (not to mention reduces your carbon footprint). We want to encourage new Yorkers to never settle for less.

CW: Tomas Salazar
CD: Nick Bruskewitz & Kevin Willard